Mountain High is proud to announce the launch of its new action sports video service provided by FrostByte Video. Proprietary, patent-pending technology automatically captures guests on the mountain then edits their clips, adds music, and creates a personalized movie that can be shared with friends and family through social media, mobile devices, and email. Click here to see a sample video http://youtu.be/N5ckqPEZmAI
Says Rick Korfin, CEO of FrostByte Video, "We are very excited to partner with Mountain High, our first area to launch this revolutionary video production system. It’s going to be a huge hit with the resort’s customer base providing personalized movies without the editing and downloading required by helmet cams. We are confident that this partnership will truly be a win-win for both companies."
Fully Automated Video Solution
Each skier picks up a GPS-enabled armband before they hit the slopes. Strategically placed video cameras then capture clips of them on the runs and in the terrain park. At the end of their day, the user returns their armband, and the system automatically generates an individual, personalized movie. To retrieve their movie, customers simply follow the emailed link to the FrostByte Video website where they can view their video, download it, or share it with family and friends.
Says John McColly, Chief Marketing Officer for Mountain High, "Our guests love to capture video in order to share and relive their skiing experiences. If guests like their helmet cams, they’re going to love this new third-person POV service. FrostByte Video provides our skiers with fantastic new videos that they simply can't shoot themselves. These videos also provide Mountain High with a completely new viral marketing tool.”
Skiers Love It
Skiers benefit from a system that captures unique and compelling video from locations and perspectives that can’t be obtained by helmet cams or handheld cameras. Plus it allows them to relive and share their memorable resort experiences through social networks. This automated system is very convenient since it does not take away from the daily enjoyment on the slopes, not to mention the time and effort it saves by not having to edit hours of raw footage.
Resorts Love It
Ski resorts are always looking for innovative ways to increase two critical metrics: skier visits and yield. FrostByte Video provides a completely new revenue stream for ski resorts. This service also drives viral marketing programs via compelling video content which increases the resort's social awareness. And the best part is FrostByte Video installs and operates the system at no cost to the ski resort.
To see a sample video visit http://youtu.be/N5ckqPEZmAI For more information or to schedule an interview, please contact Kim Hermon, Marketing Manager, at (760) 316-7830 or kim_hermon@mthigh.com.
About FrostByte Video
FrostByte Video is the creator of the world’s first Automated Video Production System for Personal Action Sports and is the leading innovator of third person point-of-view (POV) videos. The company is the first to offer a fully automated Video-as-a-Service (VaaS) system to the ski industry which provides resorts with new revenue streams and compelling social media content for effective viral marketing campaigns.
About Mountain High
Mountain High is Southern California’s closest winter resort located just an hour and a half from Los Angeles and Orange County. The area consists of three separate mountains (Mountain High East, West, and North), and offers a wide variety of lifts and trails, a world-class terrain park, an outstanding Winter Sports School, and the region’s largest tubing area. Night skiing & snowboarding is available 5 nights-a-week and snowmaking covers more than 80% of the slopes. Mountain High has been the first resort to open in Southern California for the past 15 years and traditionally operates from mid November to mid April. Get more at mthigh.com.
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